New eNewsletter from Senior Market Advisor offers insurance advisors daily prospecting and sales advice

Centennial, CO (March 10, 2010) – Senior Market Advisor, published by Summit Business Media, announced the launch of a new daily eNewsletter for insurance agents: The Lead.

“The Lead is a great way for advisors to start their day with prospecting or sales tip that can really boost their business,” said Senior Market Advisor Editor Daniel Williams. “These tips are used by many of the top producers in the industry and are proven to help them succeed.”

Senior Market Advisor reaches the industry-leading independent advisors who focus on the sales and marketing of annuities, life insur­ance and long term care insurance to their senior clientele.

“The Lead eNewsletter was created in responses to an ever-present thirst from insurance agents for sales and prospecting tips to help them grow their practice,” said Jen La Flam, publisher of Senior Market Advisor. “This eNewsletter is a convenient way for busy insurance advisors to access the sales and prospecting tips they need. Our expert editorial team publishes more than 1,500 tips annually on sales, marketing, suitability, and the latest senior demographics in our magazine, eNewsletters, Expo and on SeniorMarketAdvisor.com.”

Sign up to receive The Lead: Your Daily prospecting and sales tip.

 ABOUT SENIOR MARKET ADVISOR

Since 2000, Senior Market Advisor has been an advocate for independent advisors serving the senior market. Senior Market Advisor was the first publication to recognize the unique information needs of independent advisors to seniors and to provide producers with the information and guidance they need to build their business. The magazine highlights proven sales techniques, the latest trends, and effective strategies for serving the insurance needs of seniors. Based in Colorado, Senior Market Advisor is a product of Summit Business Media. For more information visit: SeniorMarketAdvisor.com.

ABOUT SUMMIT BUSINESS MEDIA
Summit Business Media is the leading B2B media and information company serving the insurance, investment and professional services markets through a variety of channels, including online, print and live events. SBM provides breaking news and analysis, in-depth practice management strategies, business-building techniques and actionable data to the markets it serves. Through its Media and Reference Divisions, the company publishes 17 magazines and 150 reference titles. The Events Division hosts a dozen conferences in support of Summit’s magazine brands and sponsors the International Investment Conferences on global mining investment. SBM’s Data Division, comprised of Highline Data and Judy Diamond Associates, is the leading data provider of financial and marketing information on insurance companies, life and property-casualty agents and investment advisors.

Summit, a Wind Point Partners company, employs 400 employees in a dozen offices across the United States.  For more information, please visit SBMedia.com.

Contact:
Daniel Williams
Editor, Senior Market Advisor
(720) 895-3961
dwilliams@seniormarketadvisor.com
SeniorMarketAdvisor.com

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